A new enterprise programme designed to give students the commercial edge has been given the thumbs up by trainee hairdressers.

 Get the Idea, the learning programme the IOEE has developed in collaboration with global hair stylists TONI&GUY, was piloted at City of Wolverhampton College this Summer.

The innovative new programme is designed to help learners undertaking vocational qualifications develop their enterprise skills alongside their core trade.

Sue Cole, Work-based Learning Manager for hairdressing at City of Wolverhampton College, said: “I was invited to get involved when hairdressing was chosen as the pilot. The programme seemed to fit really well with what we already offered – and gave students the entrepreneurial skills they needed to sit alongside their skills as stylists.

“The programme has enabled students to think of the chair they will one day run within a salon in entrepreneurial terms. They have been encouraged to consider ways of growing their clientele base and thinking about how to market themselves within that salon business they’re part of.”

Although in previous years City of Wolverhampton College has seen many hairdressing students go on to open their own successful salons, those young people usually had to go elsewhere to develop their understanding of enterprise. Now, students can gain both the hands-on practical hairstyling skills and the business mind-set in one place.

Twenty-four-year-old Hannah Jones, who now works at the college’s hairdressing academy as a graduate stylist said: “The programme was really good. I took a lot of information from it on how to manage my own salon one day. It was definitely different from what we’d learnt before – it told you about the business side and made you think of the future in a different way.”

“It was nice to plan your future salon and open your mind creatively. It made you think about how you would like your business to be, how you would like it to be run and what kind of services you would provide.”

Sue added: “From my point of view, it’s a good course for everyone to do alongside their basic vocational qualification because it gets them thinking about what they actually want to do and helps them nurture their entrepreneurial skills for the future.”


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